Myrtle Ave has so many lovely options to show your love. Here are a few of our favorites.

A delicious meal prepared just for you? Undeniably amazing.

Our Holiday Gift Guide—we have something for everyone on your list!

This year, giving back to our community gave us purpose and we kept all our philanthropy local.

An update on our loyalty program

Throughout the COVID-19 crisis, we’ve relied heavily on frontline workers to get us through the “pause” period—from caring for our sick to providing transportation for essential workers, to keeping the city sanitary to keeping the lines of communication and commerce open. These folx, many of whom are Black, Indigenous or People of Color (BIPOC), are critical to keeping the city running. The nature of their jobs has made them extremely vulnerable to the virus. And yet, our systems have largely failed to protect and compensate them fairly for the extra risk they bear. Read more

As the terrible news of the murders of Breonna Taylor, Ahmaud Arbery, and George Floyd spread across the country, it became clear that, yet again, protests were needed to signal that this country urgently needs to take action to address its racism. These protests are necessary and justified. We support them wholeheartedly. Read more

We’ve got the wine for your Memorial Day celebrations! Read more

We are grateful for your patronage and glad to serve you as an “essential business.” The store is stocked and will be as long as we can receive inventory from our distributors. We’re also making some other changes to better serve you while NYC is “on pause” and for as long as we are allowed to remain open. Read more

To celebrate International Women’s History Month, we’ve got a series of profiles on the women behind some of your favorite bottles in the shop! Read more